Academy · Digital marketing

Content development and marketing

Learn to write for the web: articles, blog posts, social media posts and sales copy that people want to read.

2 weeks

₦10,000

Writing · Canva · Sales copy

About the course

Write content that gets results

This course introduces you to the basics and dynamics of content curation and marketing. You will learn to write different types of content, from articles and blog posts to sales copy. In short, you will learn how to write for the web, with good grammar and correct tenses.

Our past students went on to become professional content writers and digital marketers. Enrol to become a better content writer.

What you need

Internet and a phone

That is all you need to research, write and publish your first pieces.

Testimonial

Hear from one of our students

See what learning content and digital marketing at Jowael Tech is like, in a student's own words.

Outcomes

What this course opens up for you

At the end of your class

You should be able to

Write compelling content

Understand grammar and tenses

Write creatively

Develop articles for blogs and other platforms

Write social media marketing posts

Create and edit content like graphics, videos and images

Careers

Job opportunities in content development

Digital marketer

Social media influencer

Social media manager

Content writer

SEO and SEM content writer

Copywriter

Blogger

Modules

18 modules, from your first idea to content that sells

You learn how to plan and create content, sharpen your writing and sales copy, then research, check and design it like a professional.

01 · Content creation · 6 modules

Plan and create

Content conception

Content types and creation

Tools

Grammar, tense and writing skills

Image, graphics and video creation

Designs with Canva

02 · Writing and sales copy · 7 modules

Write to persuade

Learn to write creatively

Versatility

Simplicity and precision

Social media sales copy

Blog sales copy

Newsletter sales copy

Other sales copy

03 · Research and visuals · 5 modules

Research and polish

Online content research

Keyword research

Plagiarism

Graphics design

Short animation videos

Keep building

Courses that go well with this one

Go deeper into writing, or turn your content skills into a full digital marketing career.

2 weeks · ₦15,000

Copywriting

Write persuasive copy that turns readers into customers.

Enrol →

Fee on request

SEO for writing

Write content that ranks well on search engines.

Enrol →

2 months · ₦15,000

Digital marketing

Grow a business online with social media, search ads and analytics.

View course →

Start building

Ready to become a better content writer?

Fees are under review. Contact us for current pricing, or register now and we will confirm your fee and start date.